Project / Wisma Perkasa, Kuala Lumpur
Task / Wayfinding & Signage
Client / Rohas
WHW Legacy Project
Wisma Perkasa is an early landmark signage project which has been published in many international design journals.
Wisma Perkasa (now known as Rohas Perkasa) was one of Malaysia’s first ‘smart building’ in the heart of Kuala Lumpur. The wayfinding and signage requirements were quite standard. The building had a small outdoor space which landscape architect, Seksan Design, transformed into a tropical garden.
Our team wanted to build a strong identity for the brand and designed a signage system based on the concept ‘Technology + Nature’, reflecting the building’s intelligent systems and its surrounding garden.
Wisma Perkasa was one of the company’s earliest, if not the first realised signage project. On hindsight, it appears that clients were more receptive of experimental forms in those days, no doubt invigorated by the country’s heady economic boom of the mid-90s.
This project was among the company’s earliest contacts with landscape architects and artists. Though the work by Seksan Design (street lamps and floating ball of leaves) was done independently—it wasn't a true collaboration—both companies were working towards the same vision and goal.
Our team interpreted the ‘Technology + Nature’ theme for the interior signs and directory board through an aluminium ‘foliage’—I think my lead designer, Clarissa Biolchini, may have been inspired by a cookie cutter.
The building’s car park levels were differentiated by the names of local trees. This connection with nature was later proposed as a positioning to promote the company’s green values.