Client / Sime Darby
Year / 2013 – 2015
In collaboration with Reedworks
The Véo is a luxury condominium in Melawati Selangor, and is a part of the KL East project. It sits at the foothills of the Klang Gates Quartz Ridge, and offers a scenic view of the ridge alongside the skyline of Kuala Lumpur.
Our role was to design a range of marketing materials that reflects the exclusivity of the condominium, and this includes a brochure and a leaflet meant for Malaysian buyers; as well as an exclusive invitation to the property showcase, meant for the Singaporean audience. We also produced other materials such as billboards, buntings, a microbrochure, as well as a hoarding (designed as part of the KL East hoarding).
Promotion for The Véo was made in tandem with that of KL East because of their relevance, and materials for The Véo often included an introduction to KL East.